About TRACE

Introducing TRACE, a platform redefining the way the world authenticates, showcases, and connects creators and their content.

In the age of viral deepfakes and rapid-fire disinformation, users need a verifiable source-of-truth for what they find online. With our simple, yet secure claiming system built on the blockchain, TRACE helps creators of any kind establish an immutable, time-stamped digital paper trail of their work within seconds to not only authenticate their creations (including items that have not yet been published), but verify and protect their personal brand.

At TRACE, we understand the vital importance of trust and credibility amidst the rapid growth of AI, and we have made it our mission to build trust and authenticity into the digital landscape.

Read our White Paper

  • TRACE employs a social-forward approach to identity validation, recognizing the significance of social connections in establishing credibility. We leverage a combination of social connections and rigorous identity checks to ensure that each user on our platform is indeed who they claim to be.

  • Once a user qualifies for a TRACE membership, they receive a public TRACE ID that allows them to showcase and curate their claimed content from anywhere on the web. Fans can subscribe to their TRACE ID profile to get automatic updates every time their favorite TRACE creators claim a new piece of content, creating a centralized hub for fans. TRACE is platform-agnostic, so creators can assert ownership of content regardless of where it appears online, including yet-to-be-published content, and/or items that live behind paywalls.

  • To qualify for a TRACE membership, users must either be invited by an already verified member who is willing to vouch for them, or undergo a stringent application process. This process is designed to establish the credibility of each user, ensuring that TRACE remains a sanctuary for authentic creators and thought leaders.

  • For users who wish to apply without a member invite, you may find that our thorough application process is quite demanding. This is by design. This meticulous scrutiny ensures that only those who embody the values of trust and credibility become integral members of the TRACE community.

    At TRACE, we prioritize the protection of the unique ecosystem of creators and thought leaders we are building. Not all who apply may initially qualify to join TRACE, but those who do become part of a select circle of genuine creators, fostering a space where trustworthiness is paramount.

    Join TRACE, where we are not just verifying identities; we are redefining the digital landscape with a commitment to trust and credibility for authentic creators, thought leaders, and public officials.

Meet the Team